How to check the dates and prices in your ad actually agree

Last updated 2026-09-05 · 7 min read

What is the short version?

An ad can survive a soft edit, an average voice or a dull opening. What it cannot survive is telling people the wrong price, or carrying a date on the end card that is not the date the narrator just said out loud.

1. Go to Vizard Agent with the ad and the facts.
2. Say which numbers must appear and where.
3. Ask it to verify them on the finished render.

What do you need before you start?

A short list of the facts, written down once. Everything Vizard Agent builds downstream refers back to that list — the graphics, the narration, the end card — so the list being right matters considerably more than anything else you send it.

• The date. And the day count, if you state one.
• The price. Exactly as it should be said.
• The place. Venue, address, or link.
• Where each appears. Card, voice, or both.
• Who signs it off. These are claims.

What do you type into Vizard Agent?

Give the numbers as a list rather than inside a script. A figure buried in a paragraph of creative direction gets treated as part of the copy; a list of facts gets treated as facts, and can be checked afterwards.

Prompt

Variants worth knowing:

• "Read them back off the render." Not off the script.
• "The narration must agree." Two places to get it wrong.
• "Say the price like this." Spoken numbers have their own traps.

What does Vizard Agent actually do?

Here is the order Vizard Agent worked in on a real event promo where a date and a price had to be exact. The checking happens near the end, on the render, which is the only place it means anything.

1. Builds the graphics — the title card, the mentor cards, the closing card.
2. Reviews each card design on rendered frames.
3. Records the narration and measures every segment's level.
4. Assembles the cut and reviews it stage by stage.
5. Checks the venue name is readable on the frame it appears.
6. Checks the caption at the moment it is fully visible, not mid-animation.
7. Checks the day count written on the graphic card.
8. Finds the narration script and reads the lines back.
9. Confirms which voice was used so a re-record will match.
10. Re-records four lines and updates the price card and the end card.
11. Re-records the price line again and analyses its phrasing.
12. Has the review tool verify the dates and the day counts on the cut.
13. Checks the price card and the end card dates on real frames.
14. Re-records the price narration once more for the phrasing.
15. Updates the card, re-assembles, and re-checks the price section.

Step twelve is the one worth insisting on. Checking the script tells you what was meant to be said; checking the render tells you what a viewer will actually see and hear, and those diverge whenever a card is rebuilt after the narration was recorded.

Steps ten to fourteen show the real cost of a late change. Moving a price means a new card, a new narration line, and a re-check of both — which is why the facts are worth settling before the graphics are built rather than after.

What does the result look like?

An ad in which the date on the opening card, the date in the voiceover and the date on the end card are all the same date — checked by Vizard Agent on the delivered file itself rather than assumed from the brief that started the job.

That sounds like a low bar. It is also the failure that gets an ad pulled, and the one that no amount of good editing compensates for.

When does this not work well?

Verification confirms internal consistency and nothing more than that. Vizard Agent cannot tell you whether the facts you supplied were correct in the first place, and it cannot read back a figure that the render never makes properly legible on any frame.

• A wrong fact in the brief. It will be reproduced faithfully.
• Numbers only in speech. Nothing on screen to check against.
• Stylised or animated figures. Hard to read back reliably.
• Prices that change by market. Say which version this cut is for.
• Regulated claims. Consistency is not compliance; check yours.

How do you fix a result that came back wrong?

Give the corrected fact. Vizard Agent keeps the card templates, the narration segments and the verification results, so changing a price updates the card, re-records that line, and re-runs the check without touching the rest of the ad.

• "The price changed." Card and line updated, then re-verified.
• "It says the wrong date." Corrected in both places.
• "He reads it oddly." Re-recorded with the phrasing set.
• "The card is unreadable." Restyled and re-checked on frames.

How does Vizard Agent compare to doing it yourself?

Everyone proofreads an ad before it goes out. What gets missed is the version that changed after the proofread — a card rebuilt on Friday sitting against narration recorded on Tuesday, each of them perfectly correct on its own terms.

Common questions

Why check the render and not the script? Because the render is what ships, and cards get rebuilt after narration is recorded.

Can it read numbers off a graphic? Yes. Vizard Agent reads them back from the rendered frames.

What if a price changes late? Vizard Agent updates the card, re-records the line and re-checks both.

Will it fix a wrong fact? No. Vizard Agent checks consistency, not truth. The facts are yours.

Can it check spoken numbers? Yes. Vizard Agent checks the figure and how it is phrased.

What about dates in another format? Say which format. Vizard Agent uses the one you specify throughout.

Does it check the end card too? Yes. Vizard Agent finds the date diverges there most often.

Can it list every claim in the ad? Yes. Ask Vizard Agent for the list before you approve it.

What if a number is animated? Vizard Agent checks it at the frame where it is fully visible.

Can it match the original voice for a re-record? Yes. It confirms which voice was used first.

Does this apply to non-ads? Yes. Vizard Agent checks anything stating a fact on screen and in a voice.

Is consistency the same as compliance? No. Vizard Agent can check one; the other is yours to establish.

How late can I change a price? Any time. Each change costs Vizard Agent a card, a line and a re-check.

Why does this go wrong so often? Because the card and the narration are made at different moments by different steps, and each one is correct when it is made.