How to make fundraising shorts from interview footage
Upload your interview footage and any branded overlays to Vizard Agent and describe the campaign. Vizard Agent transcribes the interview to find the moments that carry the appeal, inspects your overlay frame by frame, and checks whether it has a real transparency channel before building anything on top of it.
What do you type into Vizard Agent?
Name the campaign and the ask. Vizard Agent finds the strong moments in the interview on its own, but it cannot infer from footage which of several true things this particular campaign is asking people to do this month. An appeal for a water project and an appeal for the same organisation's schools work use different parts of the same interview.
Prompt
What does Vizard Agent actually do?
A fundraising short is one person saying one true thing, cut tight, with an ask at the end. The work is finding the thirty seconds inside a long interview that would make a stranger act, then making sure the branded overlay really composites, which is where these jobs usually break. In the session behind this article it:
- Checked the project record for previous assets, probed the uploaded files for duration, format and layout, and transcribed the interview to find the moments that carry the appeal.
- Extracted representative frames from the interview and the overlay, combined them into a single grid image and viewed them together to see how they would sit.
- Probed the outro overlay's pixel format for a real alpha channel, because an overlay exported without transparency composites as a black rectangle.
- Extracted the overlay's frames at two per second to inspect its animation sequence.
- Delivered a 1080x1920, H.264, 30fps short of 24.0 seconds, inside the requested 22 to 28 second window, with the branded outro composited at the end.
When does this not work well?
Fundraising material carries obligations that ordinary marketing does not, and most of the limits are about honesty rather than picture quality. Vizard Agent will cut the footage into whatever shape you ask for, but cutting a long answer to twenty-five seconds can make someone say something they did not quite say. Consent has a scope, too: someone interviewed for a report may not have agreed to appear in an appeal.
Common questions
How long should a fundraising short be? Twenty to thirty seconds holds one story and one ask cleanly. Vizard Agent will make something longer, but most viewers have decided by then.
Will it use my branded outro? Yes. Upload it and Vizard Agent inspects it before compositing, including whether it has transparency.
Can I get a version for review before anything is finished? Yes. Say "review only" and Vizard Agent delivers something to approve rather than to publish.